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Two world firsts: the first water-resistant timepiece with a square case and the first automatic chronograph. A design classic, the TAG Heuer Monaco Automatic Chronograph features a distinctive square case, a black leather strap, blue dial, 60 second counter at 3 o'clock, 30 minute counter at 9 o'clock and date function.
Good Things come in square packages
The Monaco has been disruptive and bold in design and function since its launch thanks to its iconic square waterproof case, folding clasped bracelet and water resistance up to 100 meters. These modern classics with square chronographs and the Monaco's signature square case really makes a statement. It's strong, fierce and in a league of its own.
|Balance Frequency||28,800 vibrations per hour (4 Hz)|
|Power Reserve||About 42 hours|
|Case Dimensions||39 mm x 39 mm|
|Material||Fine-brushed and polished steel case|
|Water resistance||100 m|
|Counters||2 silver counters|
The Original King of Cool
Decades after his untimely death, Hollywood’s original badass is still relevant today. His cool self-confidence, defiance of authority and macho style changed cinema forever and had a profound influence on TAG Heuer’s own story. He took the path less traveled living on the streets, joining the circus then the marines, but raced ahead and blasted through the box office for two decades in iconic titles like “The Great Escape,” “Bullitt,” “Papillon” and “The Thomas Crown Affair.”
Monaco, worn by McQueen
Off screen, he enjoyed the dangerous thrill of motorsports. In the famous 1970 film "Le Mans," he wore a Heuer crest on his racing suit and a square-dial Heuer Monaco on his wrist, catapulting the watch into superstardom. The blue-faced watch and the blue-eyed actor have been linked ever since, a timeless ode to TAG Heuer’s “don’t crack under pressure” attitude.
His Tag Heuer Monaco was sold on July 31st 2012 at the “Profiles in Hollywood” auction for $799,500.